Richard Jacobi is a local artist based out of Denver, Colorado. He hired me to create for him a website where he could display his collection "The Mythologies". Richard does amazing work with just graphite and paper, and all of his drawings are based on a love and interest for philosophy, modern physics and mystical experience. He even has a spirit animal, "Bufo the Toad" which he includes in many of his drawings.
Richard was adamant about keeping the website ultra-simple. Just like his drawings, he wanted it to be simple gray tones against a white background. The main goal was to showcase the work and to introduce viewers to Richard through it. Richard and I met several times at Prism Workspaces in the RiNo district in Denver to discuss strategy and design.
The discovery phase for Richard Jacobi Drawings was unique. He had never put his art work up on a website, so I spent a lot of time guiding him through the process. Richard wanted the site to rank well, but couldn't express enough that the work should be the focus of the site. We spent a lot of time figuring out the optimal way to display the collection and the pages dedicated to each piece.
The site also needed to have an Ecommerce function, so Richard and I strategized the best way to do that. Richard wanted to feature a local art gallery as the sole location to get prints of his drawings so that he didn't have to personally fulfill every order, so we met with the owner of the gallery who was able to accommodate us by adding Richard's entire collection to his Ebay store.
We decided the best way to showcase the art was to dedicate an entire page to each piece. Richard has very in-depth stories and influences behind them, for instance the piece "Fat Dog" was inspired by a good friend of his who had recently passed away, and every single other subject in the drawing is based on stories Fat Dog told or personality traits he had. Even though Richard's art is extraordinarily complex, we decided on building a site that was inversely simple.